Delicious, sustainable dining in Mayfair. Fallow values sustainability. It’s all about elevating humble produce to thrilling new heights.
An award-winning restaurant that Vanity Fair declared “ethical, sexy and downright cool”, Lisa Tse Ltd were appointed to develop the Brand Identity and Communication for Fallow.
Overseeing communication content, creative direction and brand channels, Lisa Tse Ltd developed a new brand identity for Fallow capturing the key sustainable principles of its Founders chefs Jack Croft and Will Murray, and James Robson.
The brand vision was translated across brand content including photography and videography and a new ecommerce website.
DIGITAL BRAND CHANNELS
A eCommerce website was developed for Fallow to retail the restaurant’s signature product range including sauces and Meal Boxes.
The website integrates a Booking Function as well as featuring Fallow’s menus and reviews.
Social Media Channels were updated to reflect the new brand identity and content strategy, focusing on sustainable values whilst elevating humble ingredients to new heights.