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5 PUFFINS GIN BY ALEX DILLING
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BRAND, PACKAGING & PHOTOGRAPHY
A new micro-distilled craft spirit is available from two Michelin-starred chef Alex Dilling, taking his attention to detail for recipe development and matching perfumed scents he has created the ultimate smooth, gin. A gin that can be sipped, served on the rocks, a gin that you don’t ‘have’ to garnish, though is served perfectly with tonic and a piece of citrus.
The 5 Puffins Gin branding was developed by Lisa Tse Ltd.
A labelling set was also produced for the sustainably-bottled range that delicately combines a highly detailed pattern in both print and gold foil on a recyclable stock.
Dilling was “very much” involved in the development process of 5 Puffins; “From choosing a distillery to tastings, bottles, labels that actually extract part of our restaurant brand and the overall theme of the gin which translates very well with the food I cook: clean, elegant yet minimal packaging”.
Responsibility was key to the design and implementation of the gin “the sustainability side of the product was also important – from the label to the ingredients.”
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TESTIMONIAL
“We’ve had so many compliments!
This agency always delivers. Reliable, creative and always exceeding expectations, there is only one talent we would trust with our brand.”
Victoria Sheppard
Owner, Alex Dilling at Hotel Café Royal